Success Story
+118%

REVENUE
FROM SEARCH

+24%

CONVERSION
RATE

Cosmos Sport case study by Findbar

We launched Findbar at cosmossport.gr and witnessed a 118% increase in search Revenue!

With an extensive inventory boasting 39.000 products and more than 100 brands, the company aimed to enhance the user experience and boost conversion rates.

The collaboration with Findbar resulted in a 24% increase in Conversion rate, +118% in Revenue, and significant reductions in bounce and exit rates!

The Story

With almost 39.000 products and more than 100 brands, Cosmos Sport is the:

No1 Sports fashion online store in Greece recognized as one of the best e-shops in Greece for decade 2011-2020.

 

Their goal is to serve their customers with a wide collection of products & brands at great
prices and the best-in-class user & purchase experience.

The Challenge

Only 9% of Cosmos Sport’s search users would actually complete a purchase.

 

✓ User experience

✓ Customer satisfaction

✓ Conversion rate

 

Ultimately, help their customers find & purchase exactly what they’re looking for the easiest & fastest way possible.

 

The Results

+49%

Search sessions increase

+118%

Revenue
from Search

-30%
Bounce
Rate
+24%

Conversion
Rate

Customer Spotlight
Vasiliki Kiourkou
E-commerce Manager cosmossport.gr

“Our collaboration with Findbar has been an ever-evolving journey.

 

The team’s dedication to continually upgrading the platform and integrating new features contribute to achieving our goals with a focus on the best possible customer experience.”

Easy as pie

Fully customizable

No hidden costs

Team up with Findbar and offer cutting-edge search
functionality to your customers

Frequently Asked Questions about On-site search

On-site search is the internal search engine of an eCommerce store that allows users to instantly find products using keywords such as brand names, product types, sizes, colors, or collections.

In Sport & Fashion eCommerce, shoppers often search with high purchase intent. They are typically looking for:

  • Specific brands (e.g., Nike, Adidas)

  • Exact product models or SKUs

  • Sizes and color variations

  • Limited collections or seasonal drops

  • Performance-related attributes (e.g., “running shoes for flat feet”)

Because fashion and sports retail are highly competitive and trend-driven, search performance directly influences:

  • Conversion rate

  • Average order value (AOV)

  • Stock visibility

  • Sell-through of collections

  • Revenue growth

When search understands intent, handles misspellings, supports filters dynamically, and ranks products based on relevance and performance, it reduces friction and accelerates purchasing decisions.

 

For Sport & Fashion brands, on-site search is not just navigation.
It is a strategic performance channel and a key revenue driver.

Findbar enhanced Cosmossport’s on-site search with AI-powered relevance, advanced typo tolerance, semantic understanding, and dynamic product ranking.

In Sport & Fashion retail, customers frequently search for:

  • Specific brands (Nike, Adidas, Puma)

  • Exact sneaker models or product names

  • Size and color combinations

  • Performance attributes (e.g., “running shoes for trail”)

  • Limited drops and seasonal collections

Findbar enabled Cosmossport’s search engine to better interpret high-intent queries, handle misspellings, and rank products based on real-time relevance and performance signals.

The impact:

  • Improved product discovery speed

  • Higher engagement from search users

  • Better visibility of in-stock and priority products

  • Increased conversion rate and revenue contribution from search

 

For Cosmossport, search shifted from a basic functionality to a measurable growth channel driving performance at scale.

AI search understands user intent (even with misspellings or Greeklish queries), prioritizes high-converting products, and reduces zero-result searches. When customers find what they are looking for faster, conversion rates increase significantly.

Search Revenue Contribution (SRC) measures the percentage of total online revenue generated from users who interact with the search bar. In many pharmacy eCommerce businesses, search users convert at a much higher rate than non-search users.

Sport & Fashion shoppers are highly brand-driven and intent-oriented. They don’t just browse — they search with a specific goal in mind.

Sport & Fashion customers often:

  • Search for specific brands (e.g., Nike, Adidas, Jordan)

  • Look for exact product models or sneaker names

  • Search by size, color, or fit

  • Explore performance attributes (e.g., “running shoes for trail”, “compression leggings”)

  • Hunt for limited drops, collaborations, or seasonal collections

Because these shoppers already know what they want, search becomes their fastest path to purchase.

If search fails to understand brand intent, product variations, or misspellings, friction increases — and conversion drops immediately.

That’s why optimized on-site search is a key revenue driver for Sport & Fashion eCommerce.

 

It reduces time-to-product, improves stock visibility, and directly increases conversion rate and sell-through.

Yes. Findbar is optimized for Greek language queries, Greeklish searches, and transliteration patterns — which are extremely common in Greek pharmacy eCommerce.

Implementation is typically fast and lightweight, requiring minimal technical effort. Most online pharmacies can activate Findbar quickly without disrupting their existing eCommerce platform.

Yes. When users immediately find relevant products, bounce rates decrease and session duration increases. This improves both user experience and revenue performance.

Unlike basic search tools, Findbar:

  • Uses AI for intent understanding

  • Optimizes product ranking based on performance

  • Supports Greek & multilingual environments

  • Provides measurable business KPIs (SRC, SMI, Search CVR)

Yes. Whether a pharmacy has a few thousand SKUs or a large product catalog, AI-powered search scales efficiently and drives measurable growth.

Easy as pie

Fully customizable

No hidden costs

Team up with Findbar and offer cutting-edge search functionality to your customers

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