In a world where omnichannel commerce dominates, the search experience is no longer just a feature—it’s a strategic opportunity for revenue growth. Search analytics is the key to enhancing this experience, offering invaluable insights into user behavior and search performance.   The Importance of Search Analytics Search analytics empowers merchants to understand: What users […]

Ιmproving On-site Search for greek e-Shops: Key Findings and Solutions In our recent survey of 100 Greek e-shops, we uncovered some critical issues with the performance of on-site search. The average effectiveness of search functionality reached only 59%, based on our “Website Search Excellence” evaluation model, which uses 12 essential criteria to assess performance. This

The leading sportswear company with a strong presence in Greece and Cyprus through 80+ physical stores and 9 pioneering online stores, is constantly innovating by choosing innovative tools for all consumers.

Optimizing on-site search is crucial for both user experience and SEO. Check out these best practices to ensure your on-site search delivers optimal results

Following our latest article the “Autocomplete” functionality is a powerful tool in e-commerce, that can enhance user input and drive conversions. However, it requires careful consideration and implementation to create an intuitive search experience. 

Have you ever tried searching for something on the internet and ended up feeling frustrated because you couldn’t find exactly what you were looking for? Maybe you misspelled a word, or used a different phrase, or just forgot a letter or two. It’s okay, we’ve all been there. That’s where fuzzy search comes in. Fuzzy

Enrich your search field with autocomplete. Utilize it for better results and learn best practices. Autocomplete explained:  Also known as predictive search, type-ahead, or auto-suggest. Enter a few words, and the search engine provides multiple search queries. Autocomplete predicts and offers options. For instance, typing “sp” suggests “sports”, “space”, “spa”, etc. Savvy retailers can customize