SEARCH USERS
BUYERS
Spitishop.gr case study by Findbar
We launched Findbar at spitishop.gr and witnessed a 78% increase in search users!
With an extensive inventory boasting 50,000 products and 70 brands, the company aimed to enhance the user experience and boost conversion rates.
The collaboration with Findbar resulted in a 78% increase in search users, 45% more buyers, and significant reductions in bounce and exit rates!
With almost 50.000 products and more than 70 brands, Spitishop is the No1 online home goods store in Greece.
Recognized as one of the top 10 eshops in Greece for the past decade (2010-2020).
The company’s goal is to serve their customers with a variety of products & brands at great prices and the best-in-class user & purchase experience.
The Challenge
Only 10% of Spitishop’s search users would actually complete a purchase.
Spitishop’s team was searching for a search solution that would offer improved:
- User experience
- Customer’s satisfaction
- Conversion Rate
Ultimately, help their customers find & purchase exactly what they’re looking for the easiest & fastest way possible.
The Results
Users’ increase in Search
Search
Rate
Exit
Rate
E-commerce Manager spitishop.gr
Findbar offers users a smart search with product and content suggestions, while for partners, it provides an easy-to-use platform for search and data optimization.
Easy as pie
Fully customizable
No hidden costs
Team up with Findbar and offer cutting-edge search
functionality to your customers
Frequently Asked Questions about On-site search
On-site search is the internal search engine of an online pharmacy that helps users find products instantly. In pharmacy eCommerce, where customers search for specific brands, ingredients, or symptoms, search performance directly impacts conversion rate, basket size, and revenue.
Findbar optimized the on-site search engine of Spitishop using AI-powered relevance, typo tolerance, semantic understanding, and real-time product ranking. This resulted in better product discovery and higher engagement from search users.
AI search understands user intent (even with misspellings or Greeklish queries), prioritizes high-converting products, and reduces zero-result searches. When customers find what they are looking for faster, conversion rates increase significantly.
Search Revenue Contribution (SRC) measures the percentage of total online revenue generated from users who interact with the search bar. In many pharmacy eCommerce businesses, search users convert at a much higher rate than non-search users.
Pharmacy customers often:
Search for specific brands (e.g., skincare, supplements)
Look for symptom-based solutions
Use exact product names
Compare ingredients
This makes search optimization a key revenue driver for online pharmacies.
Yes. Findbar is optimized for Greek language queries, Greeklish searches, and transliteration patterns — which are extremely common in Greek pharmacy eCommerce.
Implementation is typically fast and lightweight, requiring minimal technical effort. Most online pharmacies can activate Findbar quickly without disrupting their existing eCommerce platform.
Yes. When users immediately find relevant products, bounce rates decrease and session duration increases. This improves both user experience and revenue performance.
Unlike basic search tools, Findbar:
Uses AI for intent understanding
Optimizes product ranking based on performance
Supports Greek & multilingual environments
Provides measurable business KPIs (SRC, SMI, Search CVR)
Yes. Whether a pharmacy has a few thousand SKUs or a large product catalog, AI-powered search scales efficiently and drives measurable growth.
